Create a strategic plan that works

Why you’re not meeting your clients’ needs

I am excited to offer you a free downloadable tool to keep your services positioned for high-demand and high-profit. See below for the link. Read to find out why this is so critical to your career and financial health. You created your business model back when your company was formed or when you took over as CEO. You…

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Use these steps to avoid CRM implementation failure

A strong Client Relationship Management program (CRM) can be a major asset for your organization’s revenue generation engine. But… effective CRM implementation is OFTEN TRICKY and more often than not, it fails. Time and money is lost and frustration and blame leads to misery. There is a right and wrong way to implement CRM. Very…

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The one thing you need to know about decision making certainty

It can be lonely at the top. As a CEO or firm executive, your shoulders are burdened by huge responsibilities. This impacts your personal life, your sleep, and your feeling of accomplishment. There is risk everywhere. Your employees have each other for collaboration, brainstorming and feedback. Do you have an honest, tell-you-what-you-need-to-know resource? Have you…

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Meet market demand by accident and you are sure to fail

We’re all busy trying to bring in new business, service clients at the highest level possible and bill at high rates. Because this requires so much focus, strategic planning can take a back seat. If you tread water, living off what you learned earlier in your career,  there are sharks who will eat you whole…

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Your firm is

Training, education, learning, knowledge, skills, or whatever you call it. If you are a marketing coordinator, a senior manager, principal or CEO, you seek more of this. And, you like to spend your time wisely. Most of all, you want something of value out of your learning investment. Yet, time and again, you experience little…

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Who Says Only Senior Managers Can Generate Sales?

Who brings in the business in your firm? Usually it is the senior managers. Think about how strong business would be if everyone– CEO, CFO, Project Manager, and junior Engineer/Architect/Scientist– also contributed. What do each of you have in common? Each of your livelihoods are impacted by your contribution to generating revenue. You are either billable…

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How to turn on a dime, seize market opportunities and maximize profits

California’s historic drought is all over the news. You can’t escape it. And, for those people and businesses affected, it’s a tragedy. Like any natural disaster, there are industries, such as engineering and energy in this case, that can benefit from them. How can your firm make a much-needed difference and grow profits?  When working…

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