Posts by Doug Reed
My Conversation with Clayton Christensen on Business Metrics Mis-use
I was invited to a Harvard Business Review live-streamed seminar with Clayton Christensen, PhD on June 26, 2014. I selected an excerpt about Clayton’s view that business leaders must discard short term business metrics and go back to thinking long term to innovate successfully. Thank you to the late Clayton Christensen, PhD for his world…
Read MoreLeverage Disruptive Technology For Career and Business Growth
AEC firms are often slow to adopt new technology due to risk and cost. However, new technology drives new revenue streams if used to its full potential—and at enviable margins. Why is Disruptive Technology the kind that drives the most growth? Find out why Disruptive Technology and technological change is so hard for industry insiders.…
Read MoreThe Halo Effect: What is it and can I use it to power sales?
What Is It We Do That Has the Largest Impact on Business? Your employer’s reputation is based on what? Its website? A 2017 survey revealed that only 12.2% of AEC firms feel that its website has the most impact on business. As far as I am concerned, a website has very little impact on a…
Read MoreWhy you’re not meeting your clients’ needs
I am excited to offer you a free downloadable tool to keep your services positioned for high-demand and high-profit. See below for the link. Read to find out why this is so critical to your career and financial health. You created your business model back when your company was formed or when you took over as CEO. You…
Read MoreUse these steps to avoid CRM implementation failure
A strong Client Relationship Management program (CRM) can be a major asset for your organization’s revenue generation engine. But… effective CRM implementation is OFTEN TRICKY and more often than not, it fails. Time and money is lost and frustration and blame leads to misery. There is a right and wrong way to implement CRM. Very…
Read MoreSuperStar Project Managers Are the Envy: Set Yourself Up On Day One
What if I told you that you could become a superstar project manager and it wouldn’t be that difficult. I’ll show you how to set yourself up to be the envy of your peers and you don’t need to be Michael Phelps. Learn ways to reduce on-the-job stress, enhance your reputation, become a top profit…
Read MoreThree questions for successful client relationships
Want to build strong relationships with your clients from the beginning? One that ensures all their goals and issues are addressed effectively to set you both up for success? Then, client relationship management must be a top priority. This does not mean you “roll over” when pushed by a client. Of course, these are two…
Read MoreThe one thing you need to know about decision making certainty
It can be lonely at the top. As a CEO or firm executive, your shoulders are burdened by huge responsibilities. This impacts your personal life, your sleep, and your feeling of accomplishment. There is risk everywhere. Your employees have each other for collaboration, brainstorming and feedback. Do you have an honest, tell-you-what-you-need-to-know resource? Have you…
Read MoreSuperbosses
Are you having trouble hiring that 5-10 year A/E/Env professional? I know you are. Besides my personal experience at such futality I was just reminded of this plight at the ACEC April conference CEO Roundtable discussions. So, you are not alone. Wouldn’t it be nice if you could put your near entry level staff in…
Read MoreMeet market demand by accident and you are sure to fail
We’re all busy trying to bring in new business, service clients at the highest level possible and bill at high rates. Because this requires so much focus, strategic planning can take a back seat. If you tread water, living off what you learned earlier in your career, there are sharks who will eat you whole…
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