Free Audio Chapter 1

By Doug Reed | August 20, 2019 | 0 Comments

Click the link below and Download Audio FIle: Chapter 1. WE TRIED THIS ALREADY. IT DIDN’T WORK

Danger! Technology Disrupts AEC! Urgency, and Solution

By Doug Reed | February 20, 2019 | 0 Comments

If you’ve been in the Architecture, Engineering and Construction (AEC) industry for a long while, you’ve probably seen a lot of change. Computer Aided Design (CAD) and Building Information Modeling (BIM) were part of the last technology revolution. State-of-the-Art design is 4D (time) and 5D (cost) but has only been embraced by a minority of firms…

To change or not to change. How does it impact your future?

By Doug Reed | January 24, 2019 | 0 Comments

Do you contribute to a 401(k)? Do you have a mortgage and plan to have it paid off someday? These thoughts and actions we take or don’t take, are related as we must start now, to protect our interests later. How about your career and business interests? Do you constantly work to improve you, your team,…

Leadership Development via SWOT

By Doug Reed | July 7, 2018 | 0 Comments


Society Views A/E and Environmental Industries Positively-How Do We Leverage That?

By Doug Reed | March 11, 2018 | 0 Comments

As a leader, how often do you ask yourself if you can do more to benefit society while keeping consistent with your firm’s mission? Is there another stream of revenue– one that is particularly meaningful– that you are leaving untapped?  If you’re unsure about how to get started, begin with your firm’s strategic plan. Michael Porter…

DB: A/E Business Viability Risk or Sustainable Practice?

By Doug Reed | December 11, 2017 | 0 Comments
2016 DBAssociationTranssurvey

What has the A/E industry learned after 30 years of Design-Build and CM-at-Risk infrastructure projects? The industry has learned that owners love it. And, they have learned that it has stung many A/E firms.  It is clear that the owners are the winners, not A/E firms. Must A/E firms continue to be the victim or…

Making Money Leads to Good Things

By Doug Reed | September 8, 2017 | 0 Comments
Doug Reed and Chuck Berry

New projects are exciting and new business is necessary for survival. If you don’t take the time to scope the project and price it right, you’ll lose more than profit. Can your firm afford to lose its good reputation, be known for providing poor service and, thus, create low staff morale? Oh, by the way,…

SWOT Your Way to Your Future

By Doug Reed | June 23, 2017 | 0 Comments

Growing a business in not natural for most

The Halo Effect: What is it and can I use it to power sales?

By Doug Reed | March 21, 2017 | 0 Comments

What Is It We Do That Has the Largest Impact on Business? Your employer’s reputation is based on what?  Its website?  A 2017 survey revealed that only 12.2% of AEC firms feel that its website has the most impact on business. As far as I am concerned, a website has very little impact on a…

Why you’re not meeting your clients’ needs

By Doug Reed | January 12, 2017 | 0 Comments

I am excited to offer you a free downloadable tool to keep your services positioned for high-demand and high-profit. See below for the link. Read to find out why this is so critical to your career and financial health. You created your business model back when your company was formed or when you took over as CEO. You…